It is urgent to press on with a redevelopment of Euston station but we do not feel the government’s plans go far enough.

The challenge of developing Euston station presents a great opportunity. We believe that any development at Euston should maximise the opportunities for the benefit of business and local residents alike.

We have been promoting a comprehensive redevelopment of Euston station for many years. Our first Vision Masterplan for the Euston area was published in 2008. Our proposals for Euston have evolved to keep pace with UK Government’s revised proposals for the station, but our underlying message remains the same:

We must maximise the opportunities at Euston to create a station that transcends its basic transport functions and emerges as a destination in its own right, capable of reinforcing and supporting the surrounding community.

Our first Vision Masterplan in 2008

08_Vision (1)

Our 2008 Vision Masterplan proposed a comprehensive development of the station site:

  • A vibrant landmark station visible from Euston Road
  • Increased passenger capacity
  • Easy connections between transport modes and improved cycle routes
  • Active street frontages and permeability, ensuring the station fits within its neighbourhood
  • Mixed use development catering for office workers, travellers and local residents
  • A new public space – Euston Roof Gardens
  • Improved public realm, based on principles of good urban design.

Only a comprehensive development of the station site will realise the commerical potential of the station, attracting private investment, which will in turn contribute to the funding of the railway and the transformation of this area of London.

Our 2008 film (pre-HS2) with 3D fly around of our Vision for Euston

Our 2014 Vision Masterplan in conjunction with RELATED

Our Vision Masterplan was updated in 2014 to incorporate HS2.

Our Euston Masterplan team comprises a world class team of experts, each of them leaders in their domain:

KPF

One of the world’s preeminent architecture firms providing architecture and master planning services.

Farrells 

The UK’s leading architect planners.

Atkins 

One of the world’s leading design, engineering and project management consultancies specialising in infrastructure projects.

DML Development Managers Limited 

Specialists in Development and Design/Project Management in high profile, complex projects.

DP9 

One of the leading expert consultancies in planning, development and regeneration in the UK.

Berwin Leighton Paisner 

An award-winning, international law firm.

Howard Kennedy LLP 

A top 100 law firm offering multi-disciplinary adviser to national and international SMEs and property magnates.

We must maximise the opportunities at Euston to create a station that transcends its basic transport functions and emerges as a destination in its own right…

Our Euston Timeline

2004 

We acquired our first property at Euston.

2005 

We completed the acquisition of the Euston Estate and were appointed as Project Manager for the site.

2005

Network Rail announced a “once in a lifetime development opportunity” at Euston.

2006 

We launched a Consultation of local stakeholders.

2007 

Our Stakeholder Consultation was updated.

2008

Atkins undertook a 5 month masterplan on our behalf.

2008 

Our 2008 Vision Masterplan was published in response to the stakeholder aspirations.

vision

2009

We published a document featuring views on rebuilding the Euston Arch.

euston_arch_discussion_documen

2010

Euston station was selected as the HS2 terminus.

2012

We published Super Stations – Lessons for Euston Station.

super
2013

We published Euston Station HS2 – Maximising the Opportunity.

hs2
2013

We founded the Euston Regeneration Partnership with RELATED, the most prominent, privately owned real estate firm in the US.

2014

Euston Regeneration Partnership published a new Vision Masterplan for Euston station.

2015/16/17

Stakeholder engagement continues.

“Realising the commerical potential of a station can… result in a ‘win win’ alignment of social, economic and commercial objectives, helping to ensure the deliverability and success of a station investment scheme”.

Network Rail 2011

See our Press Launch here.

The Euston Estate – Downloads

“The challenge… is to secure an exceptional, world-class environment at ground level, which raises the profile of Euston and creates a place people want to live and work in and visit”.

Boris Johnson, Mayor of London